What's Your Next Chapter?
Looking for an award-winning storyteller to create exceptional experiences for your audiences and increase sales?
My super-powers include implementing forward-thinking,
multi-platform digital strategies to empower your public relations, marketing and communications. Let's talk about how I can help you strengthen your brand and turn the page to your business' next chapter.
Chapter Next Marketing
Let's Take Your Business to Its Next Chapter With:
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Planned Strategy
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Keyword-Focused Content
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Engaging Visuals
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Measurable Results
Let's Talk!
Email:
Phone:
217-622-3212
EXPERIENCE
2011-present
Director, Public Relations, Marketing & Communications
SIU School of Medicine
Experienced in all forms of public relations, marketing and communications, including integrated marketing, superior writing skills, media relations, social and web platforms, crisis communications, corporate communications and more. Also advanced skills in customer service, relationship-building and public speaking.
See samples at www.linkedin.com/karenvcarlson and http://bit.ly/kcarlsondesigns
1999-2011
Editor, Aspects Magazine
SIU School of Medicine
Wrote, edited and published quarterly magazine with limited staff. Worked with external vendors to produce publications on time and on budget. www.siumed.edu/aspects
2010-12
Marketing Consultant
SERVICES
SEO/PR/Marketing Strategy
Marketing Plans/Editorial Calendars
SEO/Web/Social Media Content
Content Marketing/Lead Magnets
Brand Journalism
Graphic Design/Branding
SPECIALTIES
Health Care
Higher Education
Scientific Research
LEARN MORE
CONTENT CREATION
Chapter Next is your one-stop shop for consumer-focused, multi-purposed content, including social media posts, news releases, feature articles, blogs, website content, technical writing, op-eds, talking points, scripts, speeches, corporate and crisis communications and more.
Magazine/newsletter design, email-marketing - all your publication needs both print and digital marketing. Optimize your website and improve SEO with Chapter Next
MARKETING STRATEGY
Build relationships and boost sales with digital marketing and effective public relations tactics. Build your brand, increase conversions and achieve your business goals.
GRAPHIC DESIGN: From concept to creation, I'm skilled in graphic design for newsletters, magazines, brochures, postcards and more.
CONTENT MARKETING/SEO
& BRAND JOURNALISM
Whether you're looking to promote awareness or spur action, I can create measurable content to meet your goal.
BRANDING
Your brand is the key to effective marketing and conversions. I can help refine and retain your branding standards, set your business on a strategic course for success.